This page is the public method behind the homepage cards and comparison table. It is not a UK Gambling Commission document, and it is not a score you should treat as a scientific rating.
1. Licence verification prompt
Every brand on the list is a UK-facing operator from our agreed pool. We do not invent licence numbers. Before you deposit, search the operator on the UK Gambling Commission register of licence holders. If you cannot verify a live permission, do not play.
2. Offer clarity
We favour sites where promotional terms are findable: wagering, game weighting, expiry, and who is excluded. We never publish invented pound amounts or free-spin counts. The live offer is always on the operator’s site. T&Cs apply · 18+
3. User experience
We look at lobby structure, mobile layout, and whether the product is readable for an adult in a calm session — not how loud the banners are.
4. Customer support
Help should be locatable before you fund an account. We note whether chat, email, or a help centre is presented in plain language.
5. Responsible gambling tools
Deposit limits, time-outs, reality checks, and links to GamStop / specialist help should be part of the product, not an afterthought. We cannot operate those tools for you.
6. Brand and market fit for Great Britain
We prefer a clearly UK-facing product over a generic international skin with a Union Flag sticker. Availability still depends on the operator’s own checks.
What we do not do
- We do not claim pay-to-rank. Order is editorial.
- We do not publish star aggregates or fake testimonials.
- We do not impersonate the UKGC or display mock regulator seals.
- We do not host games or take deposits.
Questions about the method: editors@convertnexusvertex.com.